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UK Paid & Performance Media Awards 2027: Final Entries Close 28 January

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The UK Paid & Performance Media Awards 2027 final deadline is 28 January. Compare the £205, £260 and £315 entry fees and check the UK-focused eligibility rules.

Last checked against official sources: 26 October 2026

* Dates and timings are subject to change, please check directly with the awards organisers.

The final entry deadline for the UK Paid & Performance Media Awards 2027 is 28 January 2027. Teams ready sooner can enter at a lower fee: the first pricing deadline is 10 December 2026. The programme recognises paid-media work that turns strategy, creative execution and advertising spend into measurable business results.

Three Dates for Your Budget

  • 10 December 2026: Super Early Bird entry fee of £205 per entry.
  • 14 January 2027: Early Bird entry fee of £260 per entry.
  • 28 January 2027: Final Deadline entry fee of £315 per entry.

VAT applies where applicable, and entries must be paid for when submitted. The FAQ specifies 23:59 for the Super Early Bird and final deadlines, but does not name a timezone; confirm it with the organiser before relying on a last-evening submission. A multiple-entry offer gives you an additional entry free when you submit and pay for three, with all four submitted in one session.

Check the UK Connection

Agency and Team Awards require an office or team located in the UK. For Sector, Campaign and Innovation Awards, entrants can be based anywhere, but the entry must specifically demonstrate success in the UK, such as reaching a UK audience or having UK-based customers use a tool successfully. Work must have taken place between September 2025 and January 2027.

Each entry needs its own Word or PDF form. The 1,000-word limit applies to the judging questions, not the company description or supporting documents. Individual uploads must be no larger than 2MB. The FAQ allows up to three supporting documents alongside the entry form; link to videos rather than uploading video files.

Build the Case Before Choosing More Categories

Start with a campaign whose results you can substantiate. Connect the objective and budget to the decisions your team made, then show what changed for the client or business. Separate the impact of your work from wider market conditions, and secure permission to use client figures and testimonials.

Tailor each submission to its category rather than treating the multiple-entry offer as a reason to reuse the same argument. Leave time for a colleague outside the campaign to check whether the evidence answers the questions. For a practical structure, read Crafting Winning Awards Entries.

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